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Writer's pictureJeremy Lance Mercado

The Truth About Attracting The Right Talents Everybody Should Know



Have you ever lacked manpower in a certain field because you do not have the right employees who have the talent or ability to finish and complete the task?


Completing tasks in a competent manner has always been a worry for every company. Companies make sure that they get the right talent they needed especially for talents that are in demand. When we recruit talents, we need those who are not just talented with their hard skills but with their soft skills as well.


A lot of companies are struggling with hiring the right talents and now that there’s great resignation, attrition at a high and most people realized the importance of work-life balance and flexibility in the way we work – attracting talents will be more challenging for most. In fact, in one of the articles I read by Zenefits, US employers spend $2.9M per day looking for replacement workers, that’s $1.1B per year. Based on that number, we should realize how hiring, attrition and being able to retain your right talents is a costly business.


So, how can you attract the right talents? Here’s 5 Truths about Attracting Talents You Should Know:


1. Promote your company culture


One of the things we can do is promote the culture of the company. When we showcase what the culture and environment the company provides, this will attract a lot of people. This will always be a continuous effort and key in attracting as well as keeping the right talent in your organization. Not only a good company culture attracts the right talents who have the same value but companies that had the best corporate cultures, increases revenue by 4x according to a long-term study.


2. Offer incentives to apply


If we want to get the best talents we can find, we will need to offer incentives to those who will apply and will be hired. Most of the talented people will always look for incentives. Offering them incentives when hired will be one of the biggest factors which will attract those talents that we seek. Always remember to give the employees the incentives that are equal to their skillset and talent.


3. Offer free training


Many people do not solely base the salary or the benefits that the company gives. Part of the top consideration talents look at according to research by HR.com are choosing companies that will give them growth. Career Development and Learning & Development are the top equally at 57 % followed by Recognition programs and Manager & Leadership development both at 42% ranked 2nd in the survey. These people may already have the skills and talent; however, they will always strive to be better and will look for something which will help them grow not just their skills but within themselves as a person.


4. Use social media


Another way for you to attract people with the right capability is the use of social media to promote the company. Plenty of social media platforms are available to people nowadays. By giving the right information such as the position, the culture of the company as we mentioned earlier, and the benefits. This will surely entice the talents that you need.


5. Use SEO to improve search results


When we are looking for talents, some might not know how to properly search or apply to the companies they want. Most of the time, they will use search engines such as Google or Bing. If you use SEOs, it will surely improve the visits for your promotion for the said position. When SEOs are used, your website or page for the application will be at the top of those searches. This will help you receive more qualified talents for the company.



Attracting talents is one thing but keeping them is another, visit other blogs on employee retention strategies from our blogs


Nothing is more powerful than applying what is learned.


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