
Customized Trainings Solutions (CTS) Pte. Ltd.
Empowering Leaders to Transform & Thrive
Finance for the Non-Financial Managers
by Mr. Duncan Williamson
25-27 July 2016 | Kuala Lumpur, Malaysia
Introduction
This course has the aim of giving you an excellent grounding in finance for the non financial manager. In other words, it’s going to share with you the words, the phrases and the methods of working of bookkeepers, accountants and some finance people.
The course encourages you to work in a step by step way using a variety of methods:
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Good old fashioned reading for knowledge, understanding, application and analysis
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Arithmetic: basic calculations involving + - / * and maybe a little more, such as fractions and percentages
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Spreadsheeting: since we’ve all got Excel or something that will work with Excel why not use it: so we will. In some cases I will parts of a spreadsheet, in other cases I will hand it over to you for you to explore on your own
Objectives
This course has been written for junior, middle and senior managers who do not work in accounting or finance but who need to know what happens in accounting and finance! By the end of the course, you will
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Be able to distinguish between and use the three major financial statements
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Income Statement
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Balance Sheet
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Cash Flow Statement
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Carry out an analysis of financial data using a variety of techniques, including ratio analysis
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Carry out a qualitative analysis of financial and non financial data
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Review the annual report and accounts of organisations, including the notes of explanation found in those reports
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Identify trends and strategies contained in financial and non financial data and reports
Learning Methodology
We all learn in different ways: some of us need to read things to appreciate them; some of us can learn just by hearing about them; some of us have to watch and listen and then write things down; and yet others must do something for it to stick. How you approach this course is up to you but you will find all four of those approaches to learning built into this course or you can easily adapt its style to suit your own learning style.
Questions and quizzes: there are many questions/exercises in this course and you are encouraged to work through all of them, in full. At every step of the way there will be a task for you to do to help you either to demonstrate your knowledge, understanding, application and analysis or for you to go and find something, solve something … always answer the questions honestly and diligently and you will succeed.
The Practical Materials
There are many practical examples in use throughout this course and what I have done is to use data from companies that I think most if not all of the delegates will be familiar with: amazon.com and Apple Inc. I do add some more companies’ data at times, however. I do say, though, that if you think you are bored with amazon.com and Apple Inc, please go and find your own data since you can arrange them in the same way as I have and you will lose nothing by doing that.
Training Methodology
Delegates will be provided with a series of examples and cases that will lead them through the appropriate stages of development as they work from zero or little knowledge to the greater understanding that this course provides.
At all stages of the course, delegates will appreciate the interactive nature of it and will be immersed in the materials from the beginning.
Building the Accounting Picture
Definitions
The Bookkeeping and Accounting Cycle
Bookkeeping Processes
Identifying a Bookkeeping Transaction
The Concepts of Accounting
Building Financial Statements
Comprehensive Case Study: David Tasker
Financial Statements: basic analysis
Financial Statements Reflect Business Activities
Balance Sheet
Income Statement
Statement of Shareholders’ Equity
Statement of Cash Flows
Some Basic Analysis
Financial Statements Analysis: in detail
Comparative financial statement analysis
Common Size Financial Statement Analysis
Creating Common Size Statements
Ratio analysis
Reporting by Activities
The Statement of Cash Flows
Analysis of the Statement of Cash Flows
Alternative Cash Flow Measures
Valuation
Valuation Models
Benchmarking of Financial and Non Financial Performance
Key Performance Indicators
Key Result Indicators
Key Performance Indicators
Example: An Airline KPI
Example: A Distribution Company
Management Models That Have a Profound Impact on KPIs
Balanced Scorecard
Beyond Budgeting Management Model
Converting Reports from Information Memorandums to Decision Based Reports
Review Annual Report and Accounts
Reviewing the Annual Report for Evidence of Trends and Strategies
Qualitative analysis of financial and non financial data
Chairman’s letter from the amazon.com
Identify trends and strategies contained in financial and non financial data and reports
The course is modelled on the trainer’s book of the same title, to be published early in 2016 and this book will be a useful adjunct to the materials for this course.
About the Trainer
Highlights: have studied, worked with and taught several areas of economics that relate directly to petroleum economics, including macro and micro economics, labour economics, financial economics, managerial economics; statistics and econometrics. Have worked on the financial and economic appraisal of projects in several countries over many years. Have published books and articles, case studies, case studies and so on.
Latest book is The Accounting and Bookkeeping Coach, published in April 2014 by Hodder and Stoughton
Countries of Work Experience: Bosnia and Herzegovina, Kyrgyzstan, Kazakhstan, Uzbekistan, Romania, United Kingdom, Afghanistan, Dubai, Abu Dhabi, Kuwait, Oman, Saudi Arabia, Switzerland, Hungary, Thailand, Singapore, Vietnam, Malaysia, Pakistan, Holland, Sudan, Albania, Qatar, Mexico, Angola
Significant Areas of Expertise: cost and management accounting, financial accounting and bookkeeping, financial reporting under IFRS, financial modelling, spreadsheet modelling, product cost modelling.
Investment Fee
SG$ 1,185.00 per person