Advanced Certificate for the Executive Assistant (ACEA™)

22-26 March 2020 | Dubai

27 April-1 May 2020 | New Zealand

18-22 May 2020| Sydney, Australia

22-26 June 2020 | Singapore

Available In-House on your preferrd location and date!

  • Understand the key fundamentals of corporate behaviour​

  • Understand the linkages between strategy, projects and operations​

  • Put in place effective project governance processes​

  • Understand the art of effective communication​

  • Organise and run effective meetings​

  • Enhance your presentation skills​

  • Appreciate the importance and benefits of people management and leadership​

  • Understand the four key financial statements​

  • Appreciate the qualities of being an effective personal assistant​

  • Learn how to manage conflict​

  • Undertake basic problem solving activities​

  • Master the art of multi tasking​

  • Act within agreed protocols & with diplomacy

Who should attend?
• Executive Assistants
• Executive Secretaries
• Office Managers
• Office Administrators



The groundbreaking, globally recognised, certified & accredited training programme for the modern day Executive Assistant! The Advanced Certificate for the Executive Assistant: ACEA™ (formerly known as ACEPA™) is an intensive and interactive 5-day executive level training programme.

The role of the Executive Assistant is on a journey and the responsibilities of this highly demanding and visible role continue to grow exponentially. ACEA™ equips current and aspiring Executive Assistants with the skills and knowledge they need to excel. To become a true ‘business partner’ to an Executive, it is imperative that Executive Assistants have a deep understanding of the business and their Executives’ role & responsibilities. Organisations are looking for Assistants that possess‘Executive Level’ business acumen and skills now more than ever.

Training Methodology
The course is based on a balanced combination of classroom teaching and syndicate exercises supported by case studies and exercises within the industrial environment. This course is designed in with leading industry knowledge and practical case studies discussion and analysis to provide an interactive learning environment.


The ACEA™ course covers the following topics:

• Personal introductions
• Course background
• The “Journey”

Fundamentals of Modern Corporate Behaviour
• Exploring the characteristics of today’s global business environment
• Understanding the role of the Executive Assistant in a modern world
• The role of the modern Executive Assistant


• Strategy understanding
• Corporate vision and mission
• Delivering the strategy
• Goals vs objectives
• Principles of planning
• Project alignment with strategy and organisational goals

Balanced Scorecards
• Understanding and measuring corporate performance
• Drilling down to the Executive Assistant role
• Measuring success

Business Ethics
• Corporate social responsibility
• Business ethics

Time Management
• Prioritising
• Tactics
• Delegation
• Managing effective meetings

Financial Awareness
• Financial accounting vs management accounting
• Understanding the 4 key financial statements
• Principles of budgeting

People Management & Leadership
• Understanding leadership
• Identify your leadership profile and explore how
you can use this knowledge to create your own
• Assess your leadership competencies and learn
how you can develop your strengths
• Identify those additional skills and tools that can
make you a better leader




• Motivation theory

• Motivation through rewards


Fundamentals of Project Management
• What is a project
• Project methodologies
• Work breakdown structures
• Project estimating
• Implementing effective project governance
• Controlling the project, including status meetings and issues management

Effective Communication & Conflict Management
• Develop your ability to influence and communicate with others
• Understanding communication
• Diversity, assumptions and stereotypes
• Listening skills
• Verbal and non-verbal communication

Other Essential Management Skills
• Stakeholder management
• Risk management

Problem Solving & Multitasking
• Differentiate and define various types ofproblems
• Root cause analysis
• Evaluate solutions and apply creative thinking techniques to problem solving

Presentation Skills
• Understanding fear
• Planning presentations
• Overcoming nervousness
• Presentation preparation


Emotional Intelligence (EI)
• Emotional quotient (EQ) vs intelligence (IQ)
• Emotional intelligence framework
• Using emotional intelligence
• Personality and behaviours (DISC)
• Know your inter-personal style and how yourbehaviour impacts others

ACEA™ Examination*
* Only those who successfully complete the examination and participate effectively in the course case studies will receivethe Advanced Certificate for the Executive Assistant: ACEA™

Richard Arnott

An accomplished Programme Director and Big 4 Management Consultant with over 25 years global project and programme management experience within the Financial Services, Utilities, Logistics and Infrastructure sectors


Richard specialises in project management, business transformation and change management and is co-Author and founder of many of the Business Management Training Group’s accredited courses.

Richard is a member of the Project Management Institute and has held senior positions in Asia and Europe and for PricewaterhouseCoopers in the UK as well as leading FTSE 250 companies. Richard is currently a Director of several companies based in the UK and in Asia.

He is a founding Director of the Business Management Training Group Ltd and a member of the Business Management Training Council.